Company Description – Leymoon is an independently owned Mediterranean restaurant in Cambridge, Ontario, established in October 2018. The business specializes in shawarma, platters, fries, salads, and fresh-made meals, serving dine-in, takeout, and local customers. Known for generous portions, fresh ingredients, and consistent service, Leymoon has built a strong customer base across families, students, and working professionals in the community.

Project Description – The business faced key technology gaps, including the absence of real-time inventory tracking, customer purchase history, structured loyalty programs, and data-driven promotional tools. Reporting and analytics were largely manual, limiting visibility into performance and constraining targeted marketing and operational decision-making.

Through the Retail Modernization Project Grant, Leymoon implemented a digital modernization initiative including smart digital signage, integrated ordering displays, and supporting systems to enable dynamic menu updates, improved order flow, and enhanced in-store engagement.

Project Impact – As a result of DCC support, Leymoon has achieved a 20 per cent increase in productivity and 15 per cent cost savings, supported by improved operational efficiency and reduced manual processes.

The business implemented an integrated digital ecosystem combining CRM functionality, real-time inventory visibility, and an automated loyalty system. This enabled a shift from manual, generic marketing to targeted, AI-supported customer engagement through SMS, email, and QR-based interactions, resulting in stronger customer retention and 70 new customers, generating approximately $1,600 in incremental sales.

Real-time synchronization between sales and inventory has improved stock accuracy, reduced operational inefficiencies, and strengthened day-to-day decision-making. A rule-based loyalty program has further increased repeat visits and customer lifetime value.

From an operational standpoint, the business now benefits from more consistent service delivery, improved promotional agility, and better alignment between demand and inventory planning.

Environmental impacts include reduced paper consumption through the elimination of printed menus and promotional materials, while digital displays enable real-time updates and lower ongoing waste. Socially, improved clarity and accessibility of digital content has enhanced customer experience.

Overall, the project has modernized Leymoon’s operations, strengthened customer engagement, and established a scalable digital foundation that supports sustainable growth and more data-driven decision-making.

“Since installing the digital screen through the Retail Modernization Project Grant, we’ve seen a noticeable increase in online searches and online orders, plus extra walk-in traffic from our busy intersection near the gas station. It’s been a simple but effective way to boost our visibility.” — Junaidh Mon, Owner, Leymoon